Postcards

• Postcard printing can be handled quickly and easily, and cuts costs through reduced postal expenses
• Ideal for single-purpose campaigns like service reminders, invitations, announcements, and teasers
• Effective as one wave of a sequential mailing programme

Effective postcards catch a customer's attention using concise, targeted content with compelling imagery. Low production costs and postal rates mean the break-even cost point can be achieved at a lower response rate.

Xerox offers software tools to integrate personalisation through variable data with postcard printing. Printing postcards on a Xerox digital press gives you excellent image quality, high productivity, and ease of use.