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 Application Hubs
Our stand at IPEX is arranged in application focused hubs. In each area you will be able see technology demonstrations, learn from real customer applications and take the opportunity to talk to knowledgeable specialists.
 | Books & Manuals
Set yourself apart in a crowded marketplace by offering digital book publishing. Learn how to create digital books in short runs with an end-to-end, automated book publishing process, from order entry to finishing. Benefit from applications that require small quantities of specialised books to meet specific needs.
| | |  | Automated Collateral Fulfillment
Deliver value through marketing communications. Powerful, compelling marketing materials increase brand affinity and sales. Xerox end-to-end solutions can help you produce marketing materials that are relevant, always up to date, and accessible. We will demonstrate how to produce great marketing material in order to increase customer response, data capture and sales.
| | |  | Digital & Offset Together
Optimise your print business. See how by producing the right application on the right technology at the right price. Here you’ll see how to extend your market reach with digital and offset together, learn how to sell digital printing, and how to calculate the ROI on your investment.
| | |  | Direct Marketing
Increased relevance leads to unforgettable results. Discover the trends that are transforming the direct marketing industry. Find out how the sophisticated combination of data handling and digital print will help revolutionise the way you produce direct mail and enable connections with customers through highly targeted, relevant mailings that address their individual interests and needs.
| | |  | Photo Publishing
Accelerating shift to digital. The digital photo explosion has opened up new opportunities for printers and photo companies alike. Photo books, calendars and all sorts of other value added products are revolutionising the photo print market and its all happening on digital colour printers.
| | |  | Quick Print
A golden opportunity for growth. Ideas for transforming your business from a print provider to a high-value graphic communication services company. Find out about how to follow the roadmap to increased sales, volume, and profits.
| | |  | TransPromo
Cross over to real cross-selling power by leveraging variable data printing to add personalised customer messages to your transactional documents. Transactional interactions with customers can become a new marketing vehicle, increasing revenues and improving customer relationships. See how almost every document can become a marketing opportunity
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